Who we are (and why clients keep coming back)
We are be brown. Since 2014 we’ve been living and breathing the tanning studio business – for studios, solariums and everything around them. We started with our very first in-house studio, and quickly realised that success doesn’t come only from a nice machine, but from an entire ecosystem: choosing the right equipment, professional tubes, intuitive software, clever marketing, reliable service and a warehouse that won’t empty in a week.
Today we are the largest solarium seller in Slovakia and one of the biggest in Europe — and we still play fair, fast and human.
Numbers we’re proud of:
- 1,000+ solariums sold (from entry-level models to flagship units).
- 100+ launched operations across Slovakia.
- Our own be brown® brand tubes (Made in Germany).
- The largest warehouse of tanning cosmetics in Slovakia (7suns, Brown Sugar / Tan Inc., Tan Asz U, Radianza, Designer Skin, Swedish Beauty).
- Professional warranty and post-warranty service with no excuses.
- Software for booking & management and complete studio-turnkey solutions.
What we do (and how it earns you money)
1) Solarium sales (B2B and B2C)
- Luxura – our heart piece (we are the exclusive distributor in Slovakia). Design, performance, long durability, equipment at a high level.
- megaSun – iconic design and performance, a great choice for studios seeking the wow-effect.
- Ergoline – time-tested standard with modern features.
- Home solariums – when you want comfort at home: Hapro and Hapro Seecret (skin-care with red light).
- Refurbished Luxura – smart budget option with fast pay-back.
Want to see our range of sunbeds? Check this out: professional models including Luxura, megaSun, and Ergoline.
👉 Professional sunbeds – full overview: https://bebrown.com/en/product-category/solariums/
👉 Luxura: https://bebrown.com/en/product-category/solariums/professional-en/luxura-en/
👉 megaSun: https://bebrown.com/en/product-category/solariums/professional-en/megasun-en/
👉 Ergoline: https://bebrown.com/en/product-category/solariums/professional-en/ergoline-en/
2) Solarium rental — exclusive in Slovakia
Not everyone has to buy immediately. We are the only company in Slovakia that offers not only sales but also professional rental of solariums for new and existing operations. Our rental offer is built for those who want to earn from day one, but don’t want to commit to a large investment.
Why rental with be brown makes sense:
- 100% worry-free: all service and maintenance costs are ours – you just use and earn.
- Ideal for beginners: start with minimal budget.
- Excellent quality-price ratio: we rent only professional machines from Luxura, megaSun and Ergoline in top condition.
- Profitability from the start: the rental model is designed to pay itself back from real inputs.
- Fair, flexible pricing with no hidden fees.
- Full service included: regular inspections, calibration, diagnostics – all paid by us.
- No extra costs: you don’t pay for spare parts, or our labour – everything’s included.
- Guarantee of no downtime: if anything happens – we send a service team immediately.
- Option to purchase: after the rental period you can buy the equipment on favourable terms.
👉 Find out more about solarium rental: https://bebrown.com/en/solarium-rental/
👉 Or write to us: https://bebrown.com/en/contact/
Who is the rental ideal for:
👉 New studios aiming to minimize initial costs.
👉 Fitness and wellness centers – expanding services without major investments.
👉 Hotels, beauty salons, barber shops – an additional source of income.
👉 Existing operations that want to test new models without commitment.
Why the be brown rental offer is irresistible:
We’ve combined premium sunbed brands, a fair rental model, and free service into a single offer that has no competition in Slovakia. You get the perfect balance of quality, price, and profitability — your business breathes freely, without stress, without commitments, and with the assurance of professional support.
3) be brown® tubes (Made in Germany)
Our own tubes be brown® are built for stable performance, even tanning and long life. We don’t promise miracles – we rather set the right mix according to the machine, location and target group.
👉 See all tubes: https://bebrown.com/en/product-category/tanning-lamps-en/
4) Tanning cosmetics (largest warehouse in Slovakia)
We keep the warehouse so you can keep the pace. From bestsellers to novelties, we advise on merchandising and pricing.
Brands: 7suns, Tan Asz U, Brown Sugar / Tan Inc., Radianza, Designer Skin, Swedish Beauty.
👉 Explore tanning cosmetics: https://bebrown.com/en/product-category/tanning-lotions-en/
5) Service (warranty & post-warranty) and spare parts
Fast diagnostics, calibration, preventive maintenance, available parts. No dramas. In our service we also think about cash-flow: we schedule replacements and maintenance into seasonal windows, so your machines earn, not stand idle.
6) Studio-turnkey (from idea to first revenue)
- Location and potential analysis (average inputs, pricing levels, competition, offline/online demand mapping).
- Design and layout (cabins, ventilation, cooling, electricity, noise isolation).
- Delivery of equipment and installation with inspections.
- Staff training (cosmetic sales, hygiene standards, client handling).
- Marketing launch (intro offer, first-party data, retention).
- Ongoing mentoring in the first months.
7) Software & franchise
Need bookings, credit management, reports and campaign integration? We have our own booking & management software.
And if you want to scale faster, the be brown® franchise package is our proven bundle – manuals, processes, purchasing conditions, training, branding.
(Interested? Get in touch via Contact.)
👉 Contact us: https://bebrown.com/en/contact/
8) Our story (from 2014 to today)
2014 – Our first tanning studio. We did everything ourselves: machine selection, electrical setup, ventilation, marketing, and even learning how to sell cosmetics in a way that truly helps the client — not just the cash register for one day.
2015 – We opened our second tanning studio with higher standards — at that time, the best tanning studio in Slovakia.
2016 – The idea of our own brand, be brown®, was born, along with the vision of a franchise network of tanning studios.
2017 – We began mapping the market and communicating with suppliers across Europe, searching for the ideal combination of quality and performance.
2018 – We became the exclusive distributor of Designer Skin and Swedish Beauty in Slovakia, expanding our premium tanning cosmetics portfolio.
2019 – The be brown® trademark was registered in Europe, and we launched the development of our own be brown® tubes (Made in Germany).
2020 – We became the exclusive distributor of Luxura in Slovakia — a major milestone in our growth.
2021 – We moved to larger premises, expanded our warehouse of sunbeds and cosmetics, and elevated our refurbishment of Luxura sunbeds to a higher level.
2024 – Launch of the new be brown e-shop, which we continuously innovate and enhance with new features for studios and customers.
2025 – We became the exclusive distributor of Radianza in Slovakia and the Czech Republic, confirming our leading position in the region.
Today, we have completed thousands of hours of consultations, delivered over 1,000 sunbeds, and launched more than 100 studios.
And one thing still holds true: The successful ones come to us.
9) Know-how (what shortens your path to profit)
ROI without rose-coloured glasses:
- We calculate real occupancy by location and season.
- Pricing models: single entry, packages, credits, memberships.
- Cosmetics are not a “nice-to-have”, but a margin pillar.
- Refurbished vs. new: we believe in data.
👉 See refurbished Luxura: https://bebrown.com/en/product-category/solariums/refurbished-en/
Technical minimum (no stress):
- Electricity and breakers – recommendations by model (3-phase, load, reserves).
- Ventilation/cooling – airflow and comfort.
- Noise & vibration – separate cabins, anti-vibration elements.
- Hygiene & routines – workflow for your team.
Marketing that works:
- Intro offer + “wow” opening.
- First-party data: the software is a database, not a calendar.
- Retention: push/email, memberships, cross-sell.
- Merchandising: stands, sampling, bundle-sets.
👉 Accessories & merchandising: https://bebrown.com/en/product-category/accessories-en/
Operations:
Shifts vs. peaks, checklists, tube performance monitoring, claims without conflict.
10) Who we are ideal for
- Entrepreneurs who want a turnkey studio.
- Operations looking to increase performance.
- Fitness, wellness, beauty & hotels that want to add a solarium as an additional income.
- Home users who want Hapro or Hapro Seecret.
👉 Hapro home sunbeds: https://bebrown.com/en/product-category/solariums/home-sunbeds-en/hapro-en/
👉 Hapro Seecret: https://bebrown.com/en/product-category/solariums/home-sunbeds-en/hapro-seecret-en/
Quick links (click and go)
Professional sunbeds → overview & brands (Luxura, megaSun, Ergoline)
👉 https://bebrown.com/en/product-category/solariums/professional-en/
👉 https://bebrown.com/en/product-category/solariums/professional-en/luxura-en
👉 https://bebrown.com/en/product-category/solariums/professional-en/megasun-en
👉 https://bebrown.com/en/product-category/solariums/professional-en/ergoline-en
Home sunbeds → Hapro, Hapro Seecret
👉 https://bebrown.com/en/product-category/solariums/home-sunbeds-en/
👉 https://bebrown.com/en/product-category/solariums/home-sunbeds-en/hapro-seecret-en/
Tubes for solarium → full offer
👉 https://bebrown.com/en/product-category/tanning-lamps-en/
Tanning cosmetics → brands & usage types
👉 https://bebrown.com/en/product-category/tanning-lotions-en/
Blog → tips, comparisons, news
👉 https://bebrown.com/en/blog/
Contact → call or write, we’ll respond quickly
👉 https://bebrown.com/en/contact/
Let’s kick it off
I want to buy a solarium → we’ll pick the model, calculate return on investment and schedule delivery.
👉 https://bebrown.com/en/product-category/solariums/
I want tubes and service → we’ll suggest a mix, arrange maintenance plan.
👉 https://bebrown.com/en/product-category/tanning-lamps-en/
I want cosmetics for the studio → in stock and ready fast.
👉 https://bebrown.com/en/product-category/tanning-lotions-en/
I want turnkey studio / franchise / software → contact us.
👉 https://bebrown.com/en/contact/
Check availability:
👉 https://bebrown.com/en/contact/